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Thursday, March 31, 2022

Huk Fishing Gear enhances partnership with Richard Childress Racing, Austin Dillon for 2022

 

Richard Childress Racing
    Marolina Outdoor Inc, the parent company of Huk Fishing gear, will look to expand their partnership with Richard Childress Racing and the No. 3 Chevrolet Camaro for the 2022 NASCAR Cup Series Season. Huk will serve as the primary sponsor for Austin Dillon's No. 3 car in the NASCAR Cup Series race at Darlington Raceway on Sunday, May 8th.

The Darlington Raceway event, which will kick off Huk’s 2022 activation plans with Richard Childress Racing and Austin Dillon. The fastest-growing fishing brand with an authentic passion for its products and lifestyle will complement its marketing plans with multiple paint schemes to highlight key campaigns throughout the season. No paint scheme has been released as of the publication of this article.


“We’re thrilled to not only continue our partnership with Richard Childress Racing but expand our relationship,” said Pete Angle, President of Marolina Outdoor Inc. “Austin Dillon has served as a passionate ambassador for the outdoors and the Huk brand. He embodies the lifestyle we design our clothes for, enjoying the outdoors, family time, or a day on the water but knowing you can look good without having to change clothes going from one activity to another. We’re looking forward to tapping into our relationship to promote what Huk stands for as we head into the busiest time of year for fishing and outdoor enthusiasts.”


Marolina Outdoor Inc. is based in Charleston, S.C., at the confluence of three major rivers and home to one of America’s favorite destinations, the designers at Huk take their inspiration from the water itself. They shape and mold a line of performance clothing designed to keep you looking good and feeling cool and comfortable on or off the water.


The NASCAR Cup Series will make their stop at Darlington Raceway for the annual Throwback weekend on Sunday, May 8th. Live television coverage will take place on 3:30 PM EST on FOX Sports 1.

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