B'laster Products signs multi-race deal to sponsor BJ McLeod in 2022

 

Live Fast Motorsports

    Live Fast Motorsports has signed a multi-race sponsorship deal with B'laster Holdings, LLC, the brand becoming the "Official Performance Chemicals of Live Fast Motorsports" throughout the complete 2022 NASCAR Cup Series season. 

B"laster will be the primary sponsor of the No. 78 Ford Mustang in 5-races this season, all of which are listed below:

1. Worldwide Technology Raceway (Sunday, June 5th)
2. Atlanta Motor Speedway (Sunday, July 10th)
3. Michigan International Speedway (Sunday, August 7th)
4. Richmond Raceway (Sunday, August 14th)
5. Darlington Raceway (Sunday, September 4th)

Born and bred in Cleveland, Ohio, the heart of the Rust Belt, B’laster has manufactured penetrants, lubricants, cleaners, solvents, rust removers, greases, and protectants for professionals and DIYers since 1957. Known for PB B’laster, the number 1-selling penetrant, B’laster products are formulated to penetrate, lubricate, loosen, overcome, fix and conquer each job, busting nuts and bolts instead of knuckles.

“I don’t think there could be a better match as far as partnerships go,” said President & CEO, Randy Pindor. “The B’laster brand has this hardworking, put-up or shut-up attitude that Team Live Fast really aligns with. Plus, both have their roots in NE Ohio. We couldn’t be more excited to watch B.J. take the track in the No. 78 B’laster car.”

“Live Fast Motorsports is super excited to team up with B’laster for 5 awesome races this 2022 racing season,” said co-owner of Live Fast Motorsports, Matt Tifft. “B’laster’s products and team are set on the foundations of quality materials and handwork- two things we can get behind as a racing team. The partnership feels like a natural segue to support and encourage taking care of the behind-the-scenes mechanics that power automotive products.”

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